Monday 30 October 2017

Here's Your Problem (It's Not What You Think)



It's just so darn frustrating!

As I'm sure you're very aware of, the Online
Marketing world can be a very frustrating place for
a lot of people. It can be utterly confusing,
ridiculously overwhelming, and totally frustrating
if you don't know what you're doing.

The big problem...

Most people don't really know what to do... and as
a result they keep seeking out more information they
think will move them towards their goals.

This leads to more overwhelm, more confusion, and
more frustration, as they still don't know what to
do, yet they have increasingly more and more
information flying around in their heads.

It's a vicious cycle, that once begins, is VERY
HARD to break free of.

The good news is... There's a simple cure.

A cure that many people have heard about, but have
maybe never gotten specific instructions on how to
implement it.

The cure: SIMPLIFICATION... AND FOCUS.

Instead of trying to learn more and more while
bogging yourself down further and further...
You need to simplify activities down to the few
things that will consistently make you the most
moneey... and then you need to focus ALL of your
energy on getting really good at those activities...

Those activities are...
  • Building Your List
  • Email Marketing
  • Hosting Webinars
  • Creating Offers
So... choose one skill-set to develop that you
know you can build your list with... and then
FOCUS ALL OF YOUR ENERGY
on that one skill set.

Next, dive into learning about e-mail marketing,
and how to create response and rapport with your
e-mail list, and then put all of energy into
mastering that skill.

Do the same for webinars and for offer creation.
If you're an affiliate, focus on learning how to
create irresistible bonus offers that will bump up
your conversions.

The hardest part: Limiting yourself to only focus
on these activities, and blocking everything else out.

Forget about Facebook, Instagram, and even certain
activities that are good for brand building.
Building a brand should start to happen AFTER
you've hit cashflow... and the things that are
going to allow you to hit cash-flow the fastest
are...

  • Building Your List
  • Email Marketing
  • Hosting Webinars
  • Creating Offers
Period... End Of Story.
So... Simplify... And FOCUS.
Good things will happen.

To Our Mutual Success,


Julian Walker

Sunday 29 October 2017

Want A Free 1-2-1 Consultation - $1k Days For You?

Update: Act quickly - just 7 spots remaining. Sign up now!
PM me or comment on Facebook: Here
Email me here

Limited to the first 20 applicants only...



So, it's not often I offer my time or services for free but I want to promote something that is working for over a hundred people like myself...

Exclusive offer to interested Entrepreneurs and Internet marketers:

I'm offering a one time-only exclusive access

• Done-for-you list building
• Done-for-you e-mail follow-up
• Done-for-you sales presentations
• Done-for-you traffic
• Done-for-you phone sales team
• One on one coaching
• And a whole *lot* more

Plus my *exclusive additional bonuses*:
  • Initial 20 minute FREE consultation: you and me
  • Personal 1-2-1 twice weekly coaching call and catch-up
  • I give you clear vision and tasks that work - cut through the overwhelm and frustration, focus on what is making people in the team money right now
  • You get my exact techniques that I am using - absolutely nothing is left out!
  • Mind-set Mastery techniques - programming your mind in the correct way is *essential* for success and your well-being - I give you essential daily mind 'work-outs', and techniques to that will help you grow rich (this is a big element of my course so be prepared to change your way of thinking)
  • A done-for-you plan, proven to work and get leads and sales in your first few weeks
  • Tips and Advice for growth
  • Social Media growth to exponentially accelerate your business
  • The software, tools and daily spreadsheets that I use to plan, prioritise and get ahead of the competition
  • And so much more that I'm adding on a regular basis to these unrivalled bonuses

In fact, most of the hard work has already been done for you, that's why
the team using this strategy is becoming so successful - it's a
Done-For-You System...

However, you could easily take and use ALL this invaluable information
to grow your own personal business very successfully, as well.

What's more, it only takes a single dollar (we want you to pay
a dollar just to show commitment).

This opportunity is sooo guaranteed,
you'll even get paid if it's not for you,
plus you get to keep ALL the training and ALL the sales funnels:



First 20 get all this by emailing me on the following:

Email me here

Comment or PM on my Facebook page:

Follow me on Facebook

Or you can even comment below in my blog

To Your Success!

Julian Walker

p.s This exclusive offer is limited to the first 20 only who sign up!

Good Luck!

Friday 27 October 2017

Success Is In Belief - $1k Days Are Ordinary Nowadays



I know you hear it from the gurus that they were broke and at the brink of collapse and so on and so forth, and how they turned their fortunes around (do not necessarily believe what these 'gurus' have to say as they have other dark motives that I want to tell you about another time).

But for me, an ordinary person, with ordinary intellect and ordinary self-doubts, it was absolutely true. 

I wish it wasn't so for the sake of my suffering family and for my own will and preserve that were coming to their utter end.

I know now that what got me through was down to "belief". 

I had my fingers in a dozen or so so-called 'opportunities' but I had yet to make a single dime. When I thought I'd found a system to make money I just couldn't commit fully as my gut instinct said that something was just wrong.

This went on for months, draining my time, money and my motivation. I was trying to put on a brave face for my partner and family but inside I was deeply concerned. I was also very stressed.

I was totally overwhelmed with the whole business...

I'll share with you now the one true reason why I managed to make a go of internet marketing. It's honest and upfront - I hope you know me to be that by now.

Just as I was about to focus on a particular online venture (no doubt another dead loss), one Friday evening I had a Facebook message from a friend - an also struggling internet marketer: "Want high ticket sales?"

I instantly replied "Yes!", excited but sceptical.

She told me of an opportunity that sounded too good to be true. I was actually sold on the outset, but I was torn - I was also very sceptical at the same time... a very nerve-racking situation. I saw the sense of it but I needed to see more. 

I needed proof.

So I decided to hang back a bit. I messaged her daily, asking how she was progressing - I really wanted to know how she was doing. She replied daily, and she was honest with me - she was a friend after all. It was a slow start but she was building...

After just one week she made $97, and within just 2 weeks she got her first $1,000 sale.

That tipped the balance for me, she was a friend and I knew this was true and the one. I was in and started the training and committed. I had the proof that the system worked, so I got involved. 

But and a big 'but'.. I couldn't quite completely fully commit. I could see the blueprint working and I could see that it was actually bringing in money, but something deep inside was holding me back.

Belief.

I knew I'd found the system and I knew it was good, but what I didn't know then that I do now; I just had to believe...

The problem was that I had been bitten so many times - I'd been on dozens of webinars, bought countless products and my frustration and overwhelm was, well.. absolutely overwhelming.

I was suspicious.

I know now that this was holding me back from this opportunity... so guess what? 

My advice to you is the same as I did my self: Suspend your dis-beliefs when your gut tells you to do so. 

Above all, don't be foolish, but "if you don't risk anything, you risk everything"

If you want to change your life and achieve financial freedom, this is absolutely guaranteed - you will get 500% you money back if you do not succeed.... and you only need a single dollar.

...but don't worry, you *won't* want to ask for anything back - you will get money. It's working for me and I'm a newbie to this programme, and it will work for you!

It's also working for hundreds of other like minded entrepreneurs, some have $1,000, $3,000 and even $5,000 days.

Find out more right here: $1,000 Days

To Your Success!

Julian

ps. turn you mind around, you deserve more - it's absolutely life-changing

Yes, please, I want to change my life!




Thursday 26 October 2017

$1,000 Days Are Just Weeks Away!

The True Holistic Way To Get Big Sales Online 

19.30 UK / 15.30 EST 26th October to meet
the team and learn how simple it can be to achieve online success - it's really not that difficult if you have the right formula

If you have ever struggled to build your business - we feel you. Struggle to get leads, struggled to get sales...

Just overwhelmed and not sure what to do next?

Take it easy, we got you covered...

We will take you by the hand. We will guide you, show you how you can have $500, $1K and $3k Days On Complete Autopilot Without EVER Prospecting, Cold Calling, & Hosting Home Parties With This Online Business Model.

Join Members of the $50K MasterMind as we show you how YOU can leverage EVERYTHING we do to create this for yourself!

We are going to give you a tour INSIDE the exact simple 4 Step System that has allowed our members to go from overwhelmed, struggling Network & Affiliate Marketers to:
...
- Become Top Income Earners & Top Super Affiliates
- have 5 figure MONTHS
-️ Fire our bosses...NO MORE 9-5
- Make Sales While We Sleep
- And live the freedom lifestyle of our choice

Join us live for special bonuses!

Make sure you jump on this Zoom link!!

"Your future is in your hands, let go, believe and it will happen"

See you there

Julian

Sunday 22 October 2017

The Shameful Secret Why 97% Of Internet Marketers Never Make It Online...


Shameful? YES!

I just have to share this important message from my mentor, Misha Wilson, with you. Take time to read it you will understand why 97% of internet marketers never make it online. Read then above all, do something about it !
Be prepared to be shocked. Here goes...
---------------------------------------------------------------------------------------------------------
"Have you ever wondered whether or not there's a deep, dark "secret' that the big-time gurus DON'T want you to know?
Have you ever wondered whether deep down, they actually look at you as pawns on their chess boards?
If you have, you're right to have those suspicions... and ...I'll reveal ALL.
Have you ever wondered why some people break through relatively easily in their Online journey, and then keep having more and more success, while others continue to spin their wheels day in and day out, making little if any progress?
Have you ever wondered what the difference is between the 3% of successful Internet Marketers and 97% of people who fail?
There IS a reason… ONE REASON, and I’m going to share it with you in just a moments time.
It’s NOT because they’re smarter than you, or have some sort of “advantage” over you.
Actually, it’s pretty damn simple, and when we get right down to the heart of it, it’ll probably hit you like a ton of bricks.
Just how obvious it ACTUALLY is.
But more on that in just a minute. For now, I want to preface you with a couple of things that’ll be coming your way in the coming days… Before I typed the first letter in this upcoming series, I made a commitment to myself that I think you’ll find intriguing.
As I share new lessons with you over the next week or so, I’ve committed to sharing everything I’ve got, no matter how ugly, how embarrassing, or how painful it is. (And I mean EVERYTHING).
What you’ll get will be RAW, but it will the transparent truth.
Be warned on this point… as you may be shocked as to what comes next over the coming days.
The second… (And I think you’ll like this one)… What I want you to do is pay very close attention to every single word that I write to you over the 5 days or so.
Behind each and every one of them is a hidden lesson I’ve left unshared. It will be up to you to discover it.
The closer you pay attention the more you will learn, the more benefit you’ll gain, and the more quickly and powerful your business will grow.
Cool… Having said that, back to the topic at hand… The “One Thing”.
But before we dive into exactly what that “one thing” is…
I want to show you a few results that focusing on this “One Thing” has produced for myself, and show you exactly what the potential is for you when you learn to harness it’s inherent power…
The only problem is… VERY few people are ever taught to focus on this one thing…
Instead, they’re put on what I like to call the “hamster wheel of doom” by savvy Marketing gurus who could care less about their success, while they profit wildly off of the perpetual failure of many.
They’re taught to just send traffic to their companies website, and to create content rich blog posts and “value infused” podcast episodes on a daily basis.
They’re taught to post to every social media channel 50 times per day, in hopes that someone will start listening, and then miraculously come to the conclusion that they want to buy their stuff.
They’re taught to reach out to people on social media, and share their opportunity with a handful of people, who will in turn, do the same and continue to create duplication, which never ends up happening, and only leads to more failure.
They’re taught grossly oversimplified tactics and strategies, that when executed upon lead to a herd of individuals without the “full picture”, taking on the role of the teacher, and sharing their strategies with other individuals before they’re qualified or able to teach effectively.
This leads to a “blind leading the blind phenomena, as 97% of Internet Marketers fall into this dreadful trap, and 3% of Savvy gurus who focus on this ONE THING laugh all the way to the bank cashing huge checks and making m.illions…
Sound familiar?
I thought so.
I’ve been in that ever frustrating cycle, and know exactly how it feels.
The truth is, that as you pay attention to this entire e-mail, and each e-mail to come…
I want you to understand something… Something that if you actually GET right now, will save you COUNTLESS hours wasted, and tens of thousands of dollars drained down the tube.
Here it is…
Whoever that big-time guru is that you may be following right now… Or whoever that “expert” was who you purchased a product from not long ago…
Well, I’m here to break to you the unfortunate truth that they actually DON’T want you to succeed.
YES… The deep, dark, and sad truth about this industry, when actually uncovered, is a little bit unsettling.
Most of the so called “experts” are nothing more than common FRAUDS who make their livings off of outright SCAMMING the aspiring Online Entrepreneur.
They understand that if they can get you confused, chances are you’ll buy… And if they can KEEP you confused, chances are you’ll continue to buy moving forward down the road.
They PREY off the innocent hopes and dreams of those who want a better life and are courageous enough to seek it out…
Taking every last dime the aspiring Online entrepreneur has, usually leaving them with BARELY enough left in the bank account for their meals and basic necessities.
They have ZERO conscious, and YES, they’re DANGEROUS.
It’s nasty… It’s greedy… It’s WRONG… And honestly, it pisses me off.
It’s the singular reason why the failure rate SO flipping high in our industry (97%+), and why so many people end up left with a bad taste in their mouth. I’m here to tell you this…
If you’ve every suspected that that big-time guru in their fancy car and big house (which are both rented by the way) look at you ONLY as a dollar bill sign… YES, you’re right.
DON’T trust them.
…And with that said, understand that if you aren’t making the kind of progress that you wish you were in your business, well, it’s not your fault.
You’ve been conditioned to FAIL by Marketing geniuses, and if you aren’t quite where you want to be as of right now, PLEASE, give yourself a break.
The fact that you made a decision to pay attention to this entire message means that you’re dedicated to your dreams and your future, and for that you deserve a pat on the back.
Now in the coming days, I’ll share with you a few case studies from clients who have used what I’ve shared with them to create wildly successful businesses, a few invaluable resources, and ONE CORE principle to follow that when I share will dispel any voice in the back of your head that might be saying “Well Misha, what makes you any different than any of the other big-time gurus?”
It’s coming, don’t worry.
For now, I understand your skepticism, and don’t actually mind it. If you have it, it means that you’re smarter and more sharp than most people out there…
And it means that you actually think before you act.
…And for that, I commend you.
Now, while it may be a little bit unsettling to learn the truth about the darker secrets behind this industry (how most of the big-time marketers want to do NOTHING but rip you off, and leave you with NOTHING)…
I have some good news…
Once you understand and realize the power of this “one thing”, you’ll never get stuck in that trap again.
You’ll never have to buy an endless number info “Infocrap” products, you won’t have to attend 250 webinars a month, and you WON’T have to spend all day everyday in front of your computer just to be left with little to nothing to show for it.
When you understand and deploy the power of this one thing… You’ll be able to work FEWER HOURS and make MORE…
You’ll be able to study LESS, and get a HIGER level of result… You’ll be able to spend LESS on advertising, and have HIGHER profits…
…And in the end, not only will you build a profitable business, but also a LIFESTYLE friendly business.
A business that you can work from anywhere, anytime, with nothing but your laptop and a wifi connection, and a business that continues to crank out big profits day in and day out, even while you sleep.
I was fortunate enough to learn about the power of this “one thing”, deploy it in my Online journey, and as a result, grow a business to the $500,000 per month mark in just 18 months flat.
…And now for the first time ever, I’m ready to share to the general public EXACTLY what this ONE THING is, AND exactly how to deploy it in your own business starting as soon as just next week.
If you want to work less and make more, spend more time with your friends and family, and in the end, build a TRUE lifestyle business that genuinely gives back and serves, while giving you TRUE FREEDOM, both financially and time bound…
So by now, you might be wondering, what actually is this “one thing”… where does the fortune actually lie?
What’s ACTUALLY the differentiator?
Well, here’s the deal… This message is getting a little bit long, and I want to respect your precious time.
If I were to dive into what it was right now, we’d be here for another hour, and I’d be abusing the attention that you’re giving me (which I’m grateful for).
So, here’s the deal… Over the course of the next few days, as you continue to open and pay attention to every e-mail and word that I write, you’ll gain an affinity for what the ONE thing actually is, and exactly WHY it’s SO crucial to you creating the massive success you’re looking for.
To the top, Misha “Exposing The Truth” Wilson



P.S. In order to PROVE to you that I’m NOT like all of the other moneey hungry SCAM artists…
I believe in providing real value to the Marketplace, and in genuinely helping my customers and following, understanding that it’s the ONLY way to build a REAL and sustainable business.
I believe in providing more value for freee that what my competitors charge for, knowing that when I do, it’ll come back ten fold.
So… That’s just what I”ll do..."
 --------------------------------------------------------------------------------------------------------
That was the message from Misha. It's important to share this with your marketing friends to save them from frustration, wasted money and wasted time and effort.
Learn how to make it online honestly, legitimately and without overwhelm by following Misha's blueprint - the very same one that I am following right now to make money online.
If you want to learn a method that ACTUALLY WORKS... how to make more working less, so you can have REAL FREEDOM, both financially and time bound, then be sure to get on this masterclass that reveals the method that actually works...
Online Business Masterclass, presented by Misha.

Thursday 12 October 2017


Click here to secure your spot:

http://tiny.cc/20kmonthfreewebinar

We're almost live! Secure your seat now and learn how you too can turn you dream lifestyle into reality!

Your step-by-step training awaits...

http://tiny.cc/20kmonthfreewebinar

Wednesday 11 October 2017

Get Your FREE Live Training By Signing Up Now


Don't miss this LIVE training at 8.00pm EST.

This is a brand new training that’s NEVER been seen before, and you WON’T want to miss it.

It’s not everyday that you get a behind the scenes sneak peak into an affiliates business who’s generating $20,000+ per month (actually, it almost NEVER happens).

Click <here> to get registered now…

And then show up on time ready to take notes…

This will be life-changing and you are going to love it!

Prepare to be amazed!

Julian

Free LIVE Webinar - Be Prepared; This Is Life Changing

Click Link Below To Get Registered..

>>> http://tiny.cc/20kmonthfreewebinar


Just double checking that you were aware about our upcoming class at 8PM Eastern time tomorrow night (Wednesday).

Click here to get registered if you haven’t already…

And if you missed any messages and are completely and totally out of the loop, check it out…


Any questions, just comment below, or email me on 

julian@mediasniperz.com

 I'll be more than happy to answer...
---------------------------------------------------------------------------------
Just wanting to make sure you saw this special invite for our LIVE class tomorrow (Wednesday) at 8PM Eastern time with my mentor, Misha Wilson, and top earning Super Affiliate Keysha Bass!

This kind of training would usually be reserved paying customers… And if Misha were to ever sell it as a stand-alone product, it would easily be worth a real world value of $497.

After all, can you really put a real world value on learning exactly what’s working RIGHT NOW from a Super Affiliate who’s pulling in OVER $20,000 a month?!?!

I’d argue it would be completely and totally priceless.

You can get registered right here now. 

>>> http://tiny.cc/20kmonthfreewebinar

Specifically, you'll learn...

The ONE THING that every single top earning super affiliate has in common, and exactly how you can leverage it for yourself starting as soon as just tomorrow!!!

The simple 3 step process to quickly and easily create a surge of sales and cash flow… without ever having to pick up the phone or do any 3-way calls…

Exactly how to create systematic and effortless momentum so you can build your own affiliate army and earn BIG off of the hard work of thousands!

The single reason why 97% of everyone in the internet marketing world fails, and exactly how you can reverse TODAY (and no, it’s not “lack of traffic”).

How to leverage the exact same simple 3 step system yourself with a simple push-button plug and play solution, starting as soon as just tomorrow!

Click here to get registered right now... 


>>> http://tiny.cc/20kmonthfreewebinar

And I'll see you on the class LIVE at 8PM Eastern time.

See you there!

Julian

>>> http://tiny.cc/20kmonthfreewebinar

Tuesday 10 October 2017

Brand New FREE Live Masterclass - From My Mentor, Misha!




This is my Mentor, Misha, and he know's a thing or two...

Get Signed up here:

>>> http://tiny.cc/20kmonthfreewebinar

Misha will reveal the 3 steps you need to take to get a purely passive income... plus help you understand why you haven't been able to do so in the past (it's very sad, frustrating and down-right dirty, but it happens too much)

Turn your misfortune around and be prepared for success!

Don't miss out!

>>> http://tiny.cc/20kmonthfreewebinar

Your financial freedom in a unique, refreshingly honest, and done-for-you way will be revealed!

See you on the live masterclass!

Julian

Get signed up now without delay:

>>> http://tiny.cc/20kmonthfreewebinar


Monday 9 October 2017

Brand new free masterclass from my mentor!

Click On Link Below To Register
>>> http://tiny.cc/20kmonthfreewebinar

Just wanted to give you a heads up that this Wednesday at 8PM Eastern time, my mentor Misha Wilson, and a very special guest (top earning Super Affiliate Keysha Bass) will be hosting a BRAND NEW, 100% FREEE masterclass that you most definitely WON’T want to miss. 

You can get registered right here now. 



On the class, you’ll learn the simple 3 step system that Keysha used to bank $20,801.76 in just 28 Days FLAT, and exactly how you can too... without the overwhelm frustration or confusion.

Since getting started with The Super Affiliate Network, Keysha’s been quietly producing huge results behind the scenes (to the tune of OVER $10,000 per month)…

And then last month, she had her breakout month earning a whopping $20,801.76 In Just 28 Days FLAT! 

On the class she's going to teach you exactly how she did it, step by step.... So you can copy it for yourself and profit at will!
Misha introduced me to this system not long ago and I am completely blown away with the results! 

Get registered here right now. 

>>> http://tiny.cc/20kmonthfreewebinar

Specifically, you'll learn...

The ONE THING that every single top earning super affiliate has in common, and exactly how you can leverage it for yourself starting as soon as just tomorrow!

The simple 3 step process to quickly and easily create a surge of sales and cash flow… without ever having to pick up the phone or do any 3-way calls.

Exactly how to create systematic and effortless momentum so you can build your own affiliate army and earn BIG off of the hard work of thousands!

The single reason why 97% of everyone in the internet marketing world fails, and exactly how you can reverse TODAY (and no, it’s not “lack of traffic”).

How to leverage the exact same simple 3 step system yourself with a simple push-button plug and play solution, starting as soon as just tomorrow!

Click here to get registered right now... 

>>> http://tiny.cc/20kmonthfreewebinar

And I'll see you on the class LIVE at 8PM Eastern time.

See you there

Julian

P.S.

In case you skim…

We’re live at 8PM on Wednesday where you’ll learn how one affiliate is pulling in over $20,000 per month with EASE!

Click here to get registered now.


Sunday 8 October 2017

5 Cold Email Templates To Grow Your Business - Example: Sumo.com




I often promote Sumo content, that's because I believe it is some of the best content available online. Anywhere. Sumo produce a whole lot of content so it's my aim is to give you the very best of Sumo so you don't have to sift through all of it to find the nuggets.

This invaluable content by Sean Bestor, Oct 4th, 2017...

Be real. How many times has this happened to you:
You spend hours finding a prospect’s contact details
You craft an EPIC email
You send it over to your prospect

And then… Nada. Nothing. No reply.



Ouch. YOU thought it was a great email, but the person on the other end thought otherwise.

We’ve all been there, right?

Well, today things are about to change…

I’m going to show you the exact steps behind how our sales team at Sumo writes the best cold emails in the industry.

I’ll also be giving you some of our best cold email templates. Hundreds of hours of work have gone into these templates and they’re yours for free.

Let’s dive straight in...
How To Write The Perfect Cold Email Subject Line
5 Cold Email Templates You Can Use Today
4 Simple Steps To Writing Amazing Cold Email Templates (That Actually Work)

Getting your email opened is one of the most crucial steps for cold email.

Here are three steps to writing awesome, open-worthy cold email subject lines:


1. USE QUESTIONS

Asking or saying you have a question in your subject line is the easiest way to get your email opened.

Case in point, here’s our highest-opened cold email subject line:



It’s nothing complex. We’re just letting you know we have a quick question. What’s powerful about this subject line is:
Quick questions don’t take up a lot of your time, so the time commitment upfront is small
You selfishly want to know what the quick question is

Here’s an example of the quick question headline from Will on Sumo’s sales team:



You can see the difference when I take subject lines we’ve received (that we didn’t open):
FW: Checking in
One minute demo
Sumo - Business Opportunity
Your site

And turn them into questions:
Everything ok?
Want to see what I can do in a minute?
Do you think this is a good idea?
Did you know this was on your site?

You’re INSTANTLY more curious with the second set of subject lines.
2. “I FOUND YOU THROUGH [CONTACT NAME]”

This cold email subject line has been found to generate an INCREDIBLE open rate of 86.6%.

If you have any mutual connections or have been introduced to this prospect by a mutual connect this subject line almost guarantees an open.

If you don’t have an “in” with your prospect then substituting their name for a platform can also work and has been found to generate an open rate of ~ 64%.[*]

For example:
I found you on Twitter
I found you on Forbes
I found you on LinkedIn
3. EXPERIMENT WITH EMOJI

Emojis have been found to increase open rates.

It could be a good strategy to experiment with emojis in your subject lines to see how they affect cold email open rates, too.

For example:
quick question 🤔
Growing Sumo’s Traffic 📈
Great to meet you 👋

P.S. Here are the top 5 cold email subject lines we use at Sumo:
Saw 2 things to fix on [Website Name]
[Name], I messed up
[Name], the iron is hot
[Name], had another idea
[Name], ready?

BONUS: For some more epic cold email subject lines check out our roundup of The 87 BEST Email Subject Lines To Get Your Emails Opened.

In this section, we’ll share 5 cold email templates you can use right away to increase your response rate and drive more sales for your business.

Bonus: You can get a one sheeter with all the tips AND some extra cold email templates (with the psychology behind them) including our cold email checklist here for free.
The Email To A Prospect
The Biz-Dev Email
The Follow-Up Email
The Referral Email
The Useful Resource Email
COLD EMAIL TEMPLATE #1: THE EMAIL TO A PROSPECT

This email template is perfect for making first contact with a new prospect. The goal is to offer something super valuable to their business for free.

Email body:

Hey [First Name],

I saw you on Yelp and was impressed by your 4-star rating for home care.

We help home care businesses increase revenue by 50%.

Love to send you our top 10 ways to do that.

Are you the best person to pass this information over to?

Sincerely,

[Your Name]

Why it works:

The key with this cold email template is to offer a clear, tangible benefit to your prospect without asking for anything in return. You just want to help them.

A couple of key points: 

Do your research: In this example we used Yelp reviews, but you could use any review site or information you can find about their company online. Show them that you’ve taken the time to craft this email just for them. 

Make your offer relevant: How can your business help them? Offer something relevant to their business that will help them reach a key goal/milestone. Think: revenue, traffic, sales, leads, customers, etc.

COLD EMAIL TEMPLATE #2: THE BIZ-DEV EMAIL

The goals of this email are pretty simple:
Showcase how awesome your company is (social proof)
Recruit a new partner/customer/make a sale

Email body:

Hey [First Name],

I’ve heard amazing things about [Company Name] lately and I just had to reach out :-)

AppSumo is hand selecting a few stellar products to feature in October and we would love to showcase [Company Name] to over 730,000+ potential new customers.

When we asked our customers if they'd be interested in a product like yours, we got a huge resounding "yes!".

I think they would make for great lifetime [Company Name] customers.

Here is some more info on our reach, our customers, and who we've worked with in the past: http://www.appsumo.com/partners/

Please email me by the 30th and we'll make it happen.

Cheers,

[Your Name]

Why it works:

This email is all about showcasing the value you can deliver to the partner. 

We can put you in front of 730,000+ potential new customers
Our audience has already told us they’d LOVE your product
We’ve worked with a bunch of awesome companies in the past

Who would turn down that deal? You have to make replying to your cold email a no-brainer.

A couple of key points:
You need to understand what the priorities of the other business are before you try to biz-dev / sale / partner with them. What are they trying to achieve and how can you help them do it? 

You MUST show proof / value that you are worth their time to even consider chatting with you.

COLD EMAIL TEMPLATE #3: THE FOLLOW-UP EMAIL

Sometimes we all miss emails or forget to reply. Following up is of the MOST important things in any cold email strategy.

Use this template to follow-up a previous cold email…

Email body:

Hey [First Name],

Hope you had an amazing weekend.

Wanted to see what your team thought of my suggestions… Let me know if I can help at all.

All the best,

[Your Name]


COLD EMAIL TEMPLATE #4: THE REFERRAL EMAIL

This cold email template is a perfect way to introduce yourself and your company to a potential new prospect.

Email body:

Hey [First Name],

[Your Name] from Sumo here. Hope you don’t mind me reaching out :)

We help businesses like [Client 1] and [Client 2] to grow their email lists and traffic.

I’m curious who might be best to speak with about email marketing at your company?

Cheers,

[Your Name]

Why it works:

I can’t tell you how many times I’ve received pitches that were completely irrelevant to me and my work at Sumo.

This cold email template will ensure you don’t make this fatal cold email mistake. This template helps to ensure you’re reaching the right person at the company you’re reaching out to.

A couple of key points:
Make sure the person you’re reaching out to is at least in the right department you want to be speaking to. You don’t want to send an email about marketing to a lead developer, for example.
Have your follow-up pre-prepared, once you get a reply to this email you don’t want to keep your new lead waiting for a reply.

COLD EMAIL TEMPLATE #5: THE USEFUL RESOURCE EMAIL

This is an alternative to the dreaded “can I pick your brain?” email. The truth is...no-one likes to recieve those messages.

If you’re looking to introduce yourself to someone new, why not try being helpful rather than going right in with an ask for their time.

Email body:

Hey [First Name],

I saw on Twitter you’ve been sharing some awesome posts on conversion rate optimization.

Recently I spotted these two super helpful posts and just wanted to share them with you:
[Link 1]
[Link 2]

Would also be happy to share a little about our conversion rates at Sumo if you’re up for it?

Cheers
[Your Name]

Why i
t works:

This one works because you’re trying to deliver value to your prospect before you make an ask.

A couple of key points: 

Don’t just share your stuff: Your blog might be awesome, but the goal of this email is to build a relationship, not get one click to your content. Share the most useful/valuable content you can find.
Do your research: Twitter is a goldmine for this. Head over to your prospect’s Twitter page and take a look at what they’ve been sharing recently.

Here are the four steps we use at Sumo to create cold emails:
1. BE INFORMAL

Wouldn’t it be nice if you could spend the same amount of time writing a cold sales email as a text?

The funny thing is, most people make the mistake of spending all this time writing a cold sales email because they think it has to be clever and proper and completely professional.

But chew on this quote that our entire sales team lives and dies by:

“When you say you need to be more formal, what you’re really saying is I need to make this more boring.”

99% of the time you’re writing a cold email, formality can be damned. The 1% comes when you talk to Fortune 100 companies, but even then you can still have a little fun.

Our best emails read like a text from your best friend.

Your lead gets 20-40 terrible cold emails per day. If you want a response, you need to stand out.

That’s why our own emails follow rules like:
Adding nicknames and changing them in every email (we’ve had responses just because we do this)
Using lowercase for everything in the subject lines
Writing paragraphs that are one (maybe two) sentences long
Using less than 50 words per email
Making jokes in our emails
Ditching colorful templates and using plain-text emails like you’d regularly get from your coworkers

Informal doesn’t mean sloppy -- it means familiar and casual.

And when you see the results these informal emails get, you’ll wonder why you ever used words like “mutual synergy” in the first place.

2. GET PERSONAL

One trap many people fall for is writing one “really good email” they can copy, paste and send to everyone on their list.

But think about this quote from Kevin for a second:

An email written for 100 people will work for 0 people. It’s not personalized, and people can smell a cookie cutter email a mile away.”

Personalization at the outset of your email is absolutely crucial for two reasons:
1) It shows you actually took time to learn about the person/company. The couple minutes it took to do research feels like an “extra mile” gesture to your lead. 

2) It shows you’re not a robot. Copy/paste emails suck, and your lead doesn’t feel like it’s meant for them.

Those two aspects working in tandem keep your lead reading and interested.

After thousands of emails, we’ve tried three main personalized openings and ranked them in order of most effective to least:

Common Interest: Do you know if your lead likes a pro sports team? Make a reference to a recent game their team played in your opening line. You can dig into social media and generally find something your lead is passionate about (outside of work). Most people get hit with so many sales messages a day, so a disarming opening about a personal interest really stands out. This approach works extremely well.

Here’s an awesome example of this in action from Will on Sumo’s sales team:



Knowledge of Site/Product: Show you’ve researched your lead by offering an in-depth take on their site or product. “Hey, I’m a big fan of the blog! I read it all the time,” isn’t an example of personalization. “Hey, I really loved (specific blog post) because (value you got out of it).” Being specific and sincere separates you from people who send blanket emails. This approach works quite well, too.

Here’s an example that clearly shows our sales rep had done their homework before email the prospect:



Recent News: Want to show your email isn’t some old thing written months (or years) ago? Add some current events in your first line. 

This one is more hit and miss because A) It can’t be unrelatable (i.e. citing the newest T-Swift/Katy Perry to a 50 year old) and B) 

Can’t be too polarizing (“Wow, can you believe what our President just did? Crazy.”). If you can find the right ice-breaker, this can work. But it’s definitely hit-or-miss.

Once you start off on the right foot and get your lead’s attention, you go into the meat of the email…

3. WHAT’S IN IT FOR THEM?

You know who the “Me Monsters” are.

You try to have a normal conversation with them. But every time you bring something up they jiu-jitsu their way into talking about themselves.

It’s so damn annoying.

Yet you read emails like this all the time:



I, I, I. Me, me, me. This email is all about their company and not about the reader.

If you’re talking that much about you, then how can your lead really feel out what’s in it for them?

After you nail the intro, you enter what’s called the “what’s in it for them” stage. This entire part should be about three things:
What’s currently wrong
How you can help
What the value of that help brings

Let’s start with what’s going wrong. You might reflexively shy away from this because it seems like a negative thing to say so soon.

Don’t. If things are going right, there’s almost no incentive to change.

You have to bring up where someone is falling behind in order to get their attention.

If you’re writing a cold email, do some research on their site or business on where they can improve (specifically with your product).

Generally, you’ll find one of three things to bring up:
They’re missing out on sales because their competition is doing something they aren’t doing
They’re missing out on sales because something isn’t optimized or is broken
The current tools they use are slow, hard to use or too expensive

When you pinpoint which problem is most prevalent, you can point it out tactfully (but plainly):
“I noticed you’re using X, which I know takes over Y hours to set up each time you use it.”
“I took a look at your site and saw your opt-in box was broken on a few pages, so you’re missing out on a ton of emails.”
“I was inside your store recently and didn’t see you using X that (Competitor) and (Competitor) are using to get Y result.”

Once you point out the bad, you get to be the hero and fix it.

The most important note here: DO NOT SELL YOUR PRODUCT.

Instead, focus on how to help instead of sell. Right now your lead doesn’t care about your product. They just want to fix their new problem you just brought up.

If we take the examples we just used, you could say:
“I noticed you’re using X, which I know takes over Y hours to set up each time you use it. I can show how to get the same results in 1/8th the time.”
“I took a look at your site and saw your opt-in box was broken on a few pages, so you’re missing out on a ton of emails. I know exactly how to fix your opt-in boxes.”
“I was inside your store recently and didn’t see you using X that (Competitor) and (Competitor) are using to get Y result. Even though they’re using X, I know a way around it.”

In all these scenarios, you have a seemingly excellent solution and you didn’t even mention your product. You brought up a problem, but you instantly calm the lead down with a solution.

And that’s the bulk of the ask in the first cold email. I didn’t mention the company, or the product, or what my freaking role is. I just said I had a solution to their problem.

It’s short, to the point and provides a lot of value to the lead.

There’s only one thing left (and it’s a big one).

4. TELL THEM THE ONE THING YOU WANT THEM TO DO

I’ll keep this short.

You got your lead to read this far. Don’t mess it up by being vague or giving them a bunch of options because “you’re open.”

Give your reader one thing to do, and make it really clear.
If you want them to book a time to talk with you, give them a link to your calendar and tell them to click that link.
If you want them to email you back, ask them to reply back to the email (and don’t give the option of calling or Skype).
If you want a reply at all, don’t end your email with something vague like “Let me know!”

This is where the difference between warm vs cold emails rears its head once more. Here’s why they’re different:
Warm Emails: You can ask for aggressive things like booking a call or setting up a demo. They’re already interested in your product. You don’t need to nurture them as much.
Cold Emails: Your chances of closing are much higher if you ask for a reply in the first email. Action in the first cold email is ridiculously hard. All you’re shooting for is a response.

It’s like chess. One bad move at the very beginning may not be noticeable, but you really feel the consequences when it’s too late later in the game.

If you ask for anything more than a reply in your first cold email, you’re setting yourself up to fail right away.

To help you get started, I’ve ripped into our archives and kind of blatantly stolen nine pre-written cold email templates that include:
Cold emails to prospects
A $500,000 email
How to get a biz-dev deal
And lots more :)

Plus I’ve included extensive writeups with each email to give you the psychology behind why we wrote them and a one-sheet checklist to ensure yo
u’re writing killer cold emails every time.

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